Senior-Level From The First Click

Most agencies sell you on a call and hand your account to a junior. That's never been how I work. When you hire me, I'm the one building your campaigns, watching your ACoS, and picking up the phone — on Amazon just like on Google.

I'll be straight about what I bring: 15+ years managing paid search and 20 in internet marketing, now applied to Amazon Advertising and backed by Amazon Ads certification. The auction mechanics differ from Google, but the discipline that wins — tight structure, ruthless attention to what converts, and bids tuned to real economics — is exactly the same. That's the expertise I'm putting to work on Amazon accounts now.

What I Manage on Amazon

A half-managed Amazon account bleeds ad spend on the wrong search terms while your best products sit under-bid. I run the full picture:

    • Sponsored Products The workhorse. Keyword and ASIN targeting built out properly, search-term reports mined for what's actually converting, and negatives added continuously so you stop paying for clicks that never buy.
    • Sponsored Brands Headline and brand placements that defend your brand terms and put your catalog in front of shoppers earlier in the hunt.
    • Sponsored Display Retargeting shoppers who viewed but didn't buy, and going after competitor listings where it makes sense.
    • ACoS / TACoS management Bids and budgets tuned to the margin you actually make on each product, not a vanity target. The goal is profitable spend, not just spend.
    • Search-term and bid discipline The unglamorous weekly work that separates an account that compounds from one that quietly leaks.

Why Paid-Search Discipline is Exactly What Amazon Rewards

Amazon PPC looks different from Google on the surface — you're bidding on ASINs and product keywords, measured on ACoS instead of CPA, targeting shoppers who are already at the checkout end of the funnel. But underneath, it's the same game I've played for 15+ years: a keyword auction that rewards tight account structure, clean data, and relentless optimization.

That's the honest case for hiring me here. I'm not going to pretend I've run Amazon accounts for a decade — I haven't. What I bring is a senior paid-search operator's discipline, freshly certified on Amazon's platform, applied to a channel where most sellers are still running loose, auto-only campaigns and overpaying for it. On a platform this under-optimized, that discipline is worth a lot.

A Small Agency With a Deep Bench

I run this as a one-person operation on purpose — a senior specialist can only manage a limited number of accounts *well*, so keeping the roster small is the point. Your account gets attention, not a queue.

I'm not on an island, though. I've built a network of trusted partners who own their own agencies, and I bring them in when a job needs more hands — just as they bring me in on paid search. I'm based in Denver and work with sellers wherever they are; Amazon doesn't care about your zip code and neither do I.

And I'll tell you the truth up front: if your listings, pricing, or reviews aren't ready to convert the traffic, more ad spend won't fix it — and I'll say so before you spend a dollar with me. Honest management means telling you when advertising isn't the answer.

Lets Look at Your Amazon Account

Reach out and you'll be talking directly to me — the specialist who'd manage your Amazon PPC, not a rep. Tell me what you sell
and what your ad spend and ACoS look like now, and I'll tell you honestly where I'd tighten it up.